Video agency in Angers: UGC, TikTok and creative ads
In Angers, 23.4% of the 159,022 residents counted in 2023 by Insee are aged 15 to 24: the city has the TikTok audience right under its windows.
Scroll to learn more ↓︎Shooting, editing and publishing for brands in Angers
In Angers, 23.4% of the 159,022 residents counted in 2023 by Insee are aged 15 to 24: the city has the TikTok audience right under its windows. From our offices on rue du Colisée in Paris, we make the trip to Angers to film TikTok and Meta creative ads, UGC videos and Reels at local businesses. More than 350 brands have already trusted us with their social content. Here, we film an electronics manufacturer just as readily as a quernon d'ardoise that crunches between the teeth.
See our work37,274 young people aged 15 to 24 in Angers
The 2023 Insee census counts 159,022 residents in Angers, up from 152,960 in 2017. For a brand, the breakdown by age is more telling: 37,274 people aged 15 to 24, or 23.4% of the population, and 14.7% under 15. More than a third of the city's residents are therefore under 25. For a high-street business in the city centre, that means credible UGC creators available locally, faces the local audience recognises, and hooks written in the language of students rather than that of a brochure. The other curve to watch is that of the 65 to 79 age group, up from 9.6% to 11.7% between 2012 and 2023. A pharmacy, an optician or an estate agent in Angers is well advised to adapt the same video into a Facebook and Instagram version, with a calmer pace and readable subtitles, alongside the TikTok version.
Végépolys Valley, Éolane, Evolis: filming Angers' key industries
Angers is home to the headquarters of Végépolys Valley, the plant-sector competitiveness cluster that claims more than 500 members, and in 2019 the urban planning agency estimated that 5,000 full-time-equivalent jobs in the metropolitan area were linked to plants. Seed companies such as Vilmorin-Mikado or HM Clause, nurseries, laboratories: these companies have greenhouses, test plots and trades little known to the general public, which makes for rare material for employer-brand videos. The other strong sector is digital and electronics, which the development agency Aldev puts at 2,100 establishments and 7,000 jobs, with Éolane, Lacroix Electronics, Atos-Eviden and Evolis among the major private employers. For them, we shoot short recruitment formats on production lines, product demos for LinkedIn and Meta, or a teaser ahead of a trade show such as SIVAL, which brought together 700 exhibitors in 2020.
Quernons d'ardoise, Cointreau and 326,000 visitors at the château
Angers' gourmet specialities film beautifully. There is the quernon d'ardoise, a nougatine coated in blue chocolate, the caramande, the crémet d'Anjou and the fouace filled with rillauds. On the liqueur side, Cointreau has its Carré at Saint-Barthélemy-d'Anjou and Giffard its Menthe-Pastille space at Avrillé. For a chocolatier, a close-up Reel on the coating followed by a UGC box-opening video for the online shop before Christmas cover two different uses. A bar can bet on a cocktail TikTok shot at the counter. Tourism matters too: the Domaine national du château d'Angers welcomed 326,000 visitors in 2025 according to the Centre des monuments nationaux, with British and then American visitors leading the foreign arrivals. A hotel or restaurant near the fortress has every reason to plan an English-subtitled version of its videos.
From the Doutre to the Accroche-cœurs: Angers' calendar
The shot that places a video in Angers is the fortress seen from the Doutre, on the other bank of the Maine. The château handles filming requests itself, and the CMN announced for 2026 the permanent opening of the top of the Moulin tower, with a 360° view over the city. The Accroche-cœurs kick off the new season: from 11 to 13 September 2026, the city announced more than 110 performances on both banks of the Maine, with the opening on place du Ralliement. Perfect for vox pops and crowd footage. Soleils d'hiver takes over from late November to early January (from 27 November 2025 to 4 January 2026 for the latest edition), with a big wheel and Christmas chalets from the Jardin du Mail to place Molière. In summer, 25% of Europe's hydrangea production comes from within 30 km of Angers according to Aldev: a ready-made backdrop for a home décor or garden brand.
A day's shoot in Angers, starting from Saint-Laud station
Using a TikTok agency in Angers without a local team, in practice, looks like this: the team comes up from Paris by TGV, from Montparnasse to Angers Saint-Laud, with cameras, lighting and microphones. Before departure, we settle the brief over a video call, receive your photos of the locations and cast the UGC creators, preferably Angers-based profiles the local audience will recognise. If the château is in the shot, the permit application goes in several weeks beforehand. A typical day for a city-centre business: the morning in a workshop or shop, before opening, for the gestures and the products. At midday, the lunch service in the dining room. In the afternoon, interviews on place du Ralliement, then the late-day light on the banks of the Maine. We don't do drone work: for a wide shot, we film from the opposite bank. By the evening, you have enough material to cut several hooks and variations for TikTok, Reels and Meta.
Why creative ads deliver better results
An ad that looks like an ad gets skipped in a second. A creative ad works on the hook, the message and the format so it is watched to the end, then tested and adapted for as long as it converts.
Get resultsContent built to capture, engage and convert
Our approach to creative ads
Every video is designed to be tested, measured and then improved.
Strategy & audience analysis
Market, goals and audiences: we choose the angles to test.
Visual creation & ad copywriting
Scripts, shooting and editing to each platform's codes.
Testing, iteration & continuous optimisation
We compare the variants and roll out the winners.
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