Video agency Perpignan: UGC, TikTok and Meta ads
Before sunrise, refrigerated lorries loaded with fruit and vegetables are already leaving Saint-Charles International, the hub that makes Perpignan a fresh-produce crossroads in Europe.
Scroll to learn more ↓︎Shooting, editing and publishing for brands in Perpignan
Before sunrise, refrigerated lorries loaded with fruit and vegetables are already leaving Saint-Charles International, the hub that makes Perpignan a fresh-produce crossroads in Europe. The city has 121,616 residents in 2023 according to Insee, and in a few minutes you go from the loading bays to the alleys of the old town. Whether you are a trader, a restaurateur or a shopkeeper on rue de la Loge, we make the trip from Paris to film at your premises, then deliver UGC, Reels and TikTok and Meta ads ready to test.
See our workSaint-Charles, 2,500 jobs and 1.8 million tonnes
The Saint-Charles International hub presents itself as Europe's leading centre for the marketing, transport and logistics of fresh fruit and vegetables since 1970. Over almost 80 hectares, it brings together more than 150 trading, transport and logistics companies, with turnover of more than €2.3 billion and more than 2,500 direct jobs, making it the leading employment area in the Pyrénées-Orientales. Every year, more than 1.8 million tonnes are sold there on average, 40% of which is exported. For these companies, video first meets a need for labour: a forklift driver showing his workstation at dawn, a dock supervisor describing the citrus rush, a driver setting off for northern Europe. The same session provides B2B formats for supermarket buyers, with cold rooms and pallets on the move.
What the Insee figures say
Insee's territory comparison tool records 71,728 jobs in Perpignan in 2023 and 5,723 employer establishments at the end of 2024, 74.3% of them in trade, transport and miscellaneous services. It is a city of trade and services, where a shop or practice in the centre also lives off customers who do not live in the town. For a Meta campaign, we advise widening the delivery area to the conurbation and the coast, with different hooks for weekday visitors and for Saturday Perpignanais. Nearby Spain brings an additional audience. We often prepare two edits of the same ad, one subtitled in French, the other in Castilian or Catalan, which lets you compare results without reshooting a single take.
Cargolade, rousquilles and old-town cellars
The old town is explored on foot, from the red-brick Castillet to the place de la Loge, where independent shops, wine cellars and terraces cluster. For a Catalan restaurant, the Reel that stands out shows what you do not eat elsewhere: a cargolade of snails grilled over vine shoots, boles de picolat, a rousquille served with a glass of Muscat de Rivesaltes. We film hands in the kitchen, the plate leaving for the dining room and a customer's reaction, then pull three or four short formats from it. Hotels and wine merchants benefit from entrusting UGC videos to creators who play the visitor, suitcase in hand outside the station. As a UGC agency in Perpignan, we write these scenarios with local reference points that Catalans recognise immediately, from the red and yellow of the flags to the bilingual signs.
Sanch, the flame of the Canigó and Visa pour l'Image
Three events punctuate the year. On Good Friday, the Sanch procession crosses the old town in silence, with its hooded penitents. On 23 June, the city celebrates Saint John's Day: according to Tourisme Pyrénées-Orientales, the flame that lights the bonfire on the summit of the Canigou has never gone out since 1964 and waits that evening at the Castillet, kept in an oil lamp, before the dances, sardanas and fireworks. From 29 August to 13 September 2026, the 38th edition of Visa pour l'Image sets up its exhibitions at the couvent des Minimes and the église des Dominicains, with screenings at the Campo Santo. These periods fill terraces and hotels, which makes them the right moment to gather customer testimonials on the spot. In winter, the snow-capped Canigó seen from the Palais des rois de Majorque provides an opening shot that the whole département identifies.
Tramontane, heat and remote preparation
The direct TGV from Paris Gare de Lyon drops us at Perpignan station, the one Dalí called the centre of the world. Scouting is done beforehand, with you: photos of the sites, busy hours, access conditions if you are based at Saint-Charles, a permit request to the town hall as soon as public space is occupied. On the day, we start early in the warehouse or on the loading bays, when activity is in full swing and the temperature is still bearable. Midday is devoted to service in the dining room, late afternoon to the streets of the centre and to interviews. A gust of tramontane is enough to ruin a sound take, so lavalier mics and windshields come out every time. If you are looking for a TikTok agency in Perpignan, the objective set in the brief is simple: leave with enough to publish for an entire month.
Why creative ads deliver better results
An ad that looks like an ad gets skipped in a second. A creative ad works on the hook, the message and the format so it is watched to the end, then tested and adapted for as long as it converts.
Get resultsContent built to capture, engage and convert
Our approach to creative ads
Every video is designed to be tested, measured and then improved.
Strategy & audience analysis
Market, goals and audiences: we choose the angles to test.
Visual creation & ad copywriting
Scripts, shooting and editing to each platform's codes.
Testing, iteration & continuous optimisation
We compare the variants and roll out the winners.
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