Vertical Video Production Agency: 6 Picks in France

An effective vertical video is not simply a matter of cropping a horizontal film. You need to think about pacing, mobile framing, the message and the platform from the writing stage onwards. To bring these steps together, a video production agency can handle the script, the shoot and the editing, then adapt the content to its intended use. Vertical video production therefore meets a range of needs: feeding a social account, testing ads or presenting a product in a more personal, human way.

Technical criteria matter too. TikTok notably recommends the vertical 9:16 format and keeping clear of the areas where the interface overlaps the image — useful guidelines from the moment you prepare a shoot, as detailed in its creative best practices guide. To compare studios, also look at the nature of their client references, platform coverage and how their support works. The specialisms and offers presented below are based on the information available for each agency, without assuming they all offer the same scope.

How to compare vertical video production agencies?

A brand looking for ten UGC videos for its ads does not have the same needs as a company preparing an editorial series for several social networks. Start by defining your objective, platforms and desired volume. Then ask who writes the scripts, organises the shoot, handles the editing and measures the results.

The 9:16 format is shared by several uses, but creative does not benefit from being duplicated automatically. Check how each agency adapts the pacing, storytelling and variations. The concept of native creative and vertical video helps distinguish content designed around a platform's usage from a simple crop.

1. Esekai

Ideal for: brands that want a single team to handle the concept and production of vertical content, with the option of adding media management or social media management.

At Esekai, we bring together strategy, scriptwriting, shooting and editing to deliver videos designed for TikTok, Instagram Reels and YouTube Shorts, among others. Our offer covers creative ads, UGC videos and organic content. We adapt our creative to how each platform is used rather than replicating it identically.

Esekai states that it has supported more than 350 brands and reports over €50M in revenue generated as well as 500M cumulative views. These figures are cumulative results published by the agency, not detailed results for each client. The team works from Paris on shoots across France. Production can be combined with media management or social media management.

Pros:

• An integrated team handles the whole process, from script to delivery.
• Formats include UGC, organic and advertising content.
• Shoots are possible in Paris and in other regions of France.

Cons:

• Pricing is quote-based, depending on volume and level of management. Support involves a minimum six-month commitment.

2. Neads

Ideal for: brands that want to combine social content creation, influencer marketing and paid advertising in a social-media-driven strategy.

Neads presents an offer bringing together a creative studio, organic and advertising video production, influencer marketing and paid campaign management. The agency lists TikTok, Reels and Shorts among the formats of its creative work. It also states that it was one of the first French agencies to be certified as a TikTok Creative Partner.

This scope will appeal to teams looking to link content creation with paid distribution or an influencer strategy. If your needs are limited to production, ask for a quote that clearly separates the number of videos, the creative stages and the media services included.

Pros:

• Content creation can form part of a wider offer covering social media, influencer marketing and paid social.
• The agency showcases industry accolades, including awards and nominations related to social media.

Cons:

• Its offer is broad. It is worth specifying whether you are only looking for delivered videos or for more comprehensive support.

3. Katall

Ideal for: brands that put TikTok at the heart of their content and campaign strategy.

Katall presents services covering TikTok strategy, UGC production, content creation and advertising campaign management. Its website also highlights a community of creators and case studies relating to TikTok accounts or campaigns. This specialisation suits projects that require coordinating content, creators and distribution on the platform.

The agency also describes monthly account and advertising support. Before comparing proposals, ask which tasks fall under production, publishing or media buying. This breakdown helps you assess the production cost separately from the advertising budget.

Pros:

• A clear TikTok focus, covering content, creators and campaigns.
• Campaign examples and results are presented in its case studies.

Cons:

• If your needs mainly concern Reels and Shorts, ask for details of the variations and deliverables planned for those platforms.

4. Takema

Ideal for: brands that favour UGC videos and want to work with creators for their social or advertising content.

Takema positions itself on UGC content and video creation for brands. Its website presents a community of more than 7,000 French creators, production packages and creative consulting services. The uses mentioned include TikTok, Instagram Reels, Pinterest and YouTube Shorts.

This approach makes it possible to compare several concepts or variations around a product, a testimonial or a demonstration. It is particularly relevant if casting and creator formats are part of the project. Make sure the quote specifies usage rights, included revisions and the expected number of versions.

Pros:

• A network of creators supports an offer centred on UGC.
• Packs and packages are presented, making it easier to scope the initial volume.

Cons:

• The positioning is strongly focused on UGC content. For a more corporate brand film, check that the creative approach matches your brief.

5. Viro

Ideal for: brands looking for short-form video production structured around creative testing and advertising campaigns.

Viro presents a package including ten videos, a content strategy, concepts, scriptwriting, shooting and editing. Its offer also mentions performance analysis and reporting. The agency states that this package is delivered within 21 days of the project's launch.

This framework may suit a team wanting to launch a production cycle with a set volume and timeline. The pack's contents and turnaround time are as stated by the agency. Get the approval stages and revision terms confirmed before you start.

Pros:

• The process presented covers strategy, concepts, scriptwriting, shooting and editing.
• A delivery time is stated for the ten-video package.

Cons:

• The featured package is structured around a pack of ten videos. Check the terms if your volume or timeline differs.

6. WOO

Ideal for: brands that want to combine video with influencer marketing, social media, paid or social commerce.

WOO presents extensive social support covering influencer marketing, UGC, social media, advertising and social commerce. Its case studies showcase brand campaigns and event activations. Video content features in some of its projects, but the agency's overall positioning goes beyond vertical production alone.

This option is aimed at teams that want to entrust several social levers to the same partner. If your priority is a regular series of vertical videos, ask for details of the production, the formats delivered and any associated services. Social media management or influencer marketing can complement the project as needed.

Pros:

• A broad offer makes it possible to combine video, influencer marketing, social media and paid.
• Brand campaigns and collaborations are presented in its portfolio.

Cons:

• Vertical video is only part of its positioning. Ask for clarification on the role production plays in the support offered.

What should you check before signing?

Ask for sample deliverables rather than a general promise of performance. A useful quote specifies the number of videos, durations, formats, number of versions and approval stages. It also states who provides the products, locations, actors or creators needed for the shoot.

If the agency is preparing ads, separate production costs from the media budget. For recurring production, compare the cost per video and the tasks included, notably scripts, shooting, editing and reporting. A comparison between a vertical video agency and a 360 agency can shed light on the choice between a specialist team and broader support.

Also check the authorised uses of the content, the duration of the rights and the music used. For Instagram, best practices and recommendations evolve. Meta states that its Best Practices hub for creators covers topics such as content creation, posting frequency and reach, with advice tailored to accounts. Consult Meta's advice for creators alongside your discussions with the agency.

If YouTube Shorts is part of the plan, plan content that supports discovery of the channel and check the duration rules before delivery. YouTube states in its upload guidelines that a Short can be up to three minutes long and in a square or vertical format. This does not mean a longer video is preferable for every objective.

Finally, ask how the team measures results. Views alone do not answer the same questions as retention, clicks or conversions. Choose your metrics based on your objective, then agree on the reporting format and the frequency of analysis.

Plan Your Next Series of Vertical Videos

Looking to launch a content series or better structure your social media production? At Esekai, we work with you on the formats, the scripts and the level of support that suits your objectives. You can entrust us with production alone, or combine it with media management and social media management.

Our team handles strategy, shooting, editing and delivery of videos for TikTok, Instagram Reels and YouTube Shorts. We run shoots in Paris and across France. The quote depends on the number of videos and the services chosen, while the media budget remains separate from production costs. To discuss your timeline and requirements, get in touch with our vertical video production agency for TikTok.