Esekai or Takema: Choosing the Right Partner for Vertical Video

Do you need a series of videos designed and produced by a single team, or access to a range of UGC creator profiles? To compare Esekai and Takema for vertical video production, start from this difference in how they work. At Esekai, we cover the whole production chain, from script to delivery. To place this choice among other providers, you can also read our comparison Esekai or Katall for vertical video production.

Both approaches can be used to create content for social media or advertising, but they do not meet exactly the same need. The choice depends in particular on the level of support you are looking for, the formats to be adapted and how you want to handle creator selection. For TikTok ads, the platform recommends the 9:16 vertical format and elements that are legible on a mobile screen.

Which Offer Best Suits Your Project?

These figures do not measure the same thing: Esekai’s cumulative figures relate to the studio’s activity, whereas Takema’s network indicates its sourcing capacity. To compare proposals, also ask for a breakdown of the number of videos, variations, usage rights and associated fees.

Esekai

Ideal for: brands that want to entrust vertical video production to an integrated team and coordinate several formats or campaign stages.

At Esekai, we bring together strategy, scriptwriting, filming and editing. Our team can produce creative ads, UGC videos and organic content. We adapt our creative to the way people use TikTok, Instagram Reels and YouTube Shorts, rather than systematically reusing the same video unchanged.

Depending on the project, we also offer media campaign management and social media management. This combination suits brands that want to link creation, distribution and monitoring. The production budget is quoted according to volume and level of management; the media budget is separate.

We have worked with more than 350 brands, generated €50M in revenue and achieved 500 million cumulative views. These aggregate figures give an overview of our experience, but are not a forecast of results for any given campaign.

Pros:

• An integrated team handles the project from script to delivery, making it easier to coordinate each stage.
• Formats cover advertising, UGC and organic content across several platforms.
• A free 30-minute initial meeting lets you discuss your content and opportunities, with no obligation.

Cons:

• The minimum commitment is six months, something to bear in mind for a one-off need or a short trial phase.
• Pricing is based on a quote rather than a single per-video rate.

Takema

Ideal for: brands that favour UGC content and want to compare creator profiles based on their portfolios.

Takema combines a platform connecting brands with creators and a UGC agency business. Brands can post a brief, browse profiles and choose a creator according to the style or type of content they want. The offer focuses on creator videos, such as demos, testimonials, unboxings and trending formats.

Takema also offers managed services, with creative strategy, scriptwriting, creator selection and content production. It is an option worth considering if you want to test different UGC angles or work with several profiles. For each proposal, check the volume delivered, revisions, usage rights and any fees, so you can compare the total cost with Esekai’s scope.

Pros:

• The platform makes it easy to discover creators and browse their portfolios.
• UGC formats suit brands that want to present a product or service through a creator’s voice.
• Agency offers may include creative consulting and scriptwriting, in addition to sourcing.

Cons:

• A consistent series depends on the brief, the choice of profiles and how the scripts are framed; allow time for these decisions if your visual identity is tightly defined.
• Before comparing with an integrated production, check whether the chosen offer also covers organic content or the management of its distribution.

Integrated Production, from Script to Delivery

A team that handles several stages can simplify coordination when your project involves scripts, a shoot and several variations. At Esekai, our team of strategists, videographers and editors covers the production journey through to delivery. The exact scope is defined according to the volume and services requested.

This set-up particularly suits a brand that wants to create both ads and content for its social accounts. It helps keep a common thread between the idea, the shoot and the edit. Visit our dedicated vertical video production agency page to understand the formats and stages we can take on.

Working with creators remains relevant if the aim is to vary testimonials or show a product in a real-life context. The challenge is then to frame the brief, scripts, rights and expected versions. This choice is not at odds with a structured production: the two methods can complement each other, depending on the schedule and the amount of content.

Formats to Adapt to Each Platform

A vertical format does not mean a piece of creative automatically suits every channel. You need to plan the framing, subtitles, on-screen text and the versions needed for each placement. TikTok specifies 9:16 as the recommended vertical format for its ads, with interface zones to take into account.

Instagram describes Reels as a viewing experience in an immersive vertical feed. YouTube lets you publish vertical or square Shorts up to three minutes long, so the format can accommodate more developed topics than a very short clip. For a brand present on several platforms, ask whether the quote includes adapted edits, not just the export of an identical file.

What Should You Check Before Choosing?

Before signing, express your need in terms of deliverables rather than just a number of videos. Specify the platforms, organic or paid use, the variations expected, whether creators are involved and the level of follow-up after delivery. You will then be able to compare quotes on a common scope.

• Production scope: who writes the scripts, organises the shoot, edits the videos and approves the versions?
• Formats and distribution: which channels are covered, and are the creatives adapted to how each is used?
• Total cost: does the quote include casting, feedback rounds, usage rights and account or campaign management?
• Commitment terms: check the duration, minimum volumes and how the contract ends.

This checklist separates creative costs from the media budget and avoids comparing a production service with a matchmaking offer without taking the included support into account.

Let’s Talk About Your Next Video Series

If you want to structure a production for TikTok, the starting point is to clarify your objectives, your existing content and your target posting frequency. We offer a free 30-minute meeting, with no obligation, to review these elements and identify ideas suited to your brand.

At Esekai, we handle the strategy, scripting, filming and editing of vertical videos, with the option of adding media management or social media management. Pricing is quoted according to volume and the level of support required. To speak with our team, discover our TikTok video production.